CRG Companies Case Study Part 1: Relocating to the Grand Strand


Todd and Connie Guyer are the perfect example of homeowners who utilized every division of CRG Companies to achieve their dream home. The Guyers journey began with CRG Companies Realtor, Stacy Cook who worked with them every step of the way from selling their 2nd home to lot selection to the design and build of their forever home. 

The Myrtle Beach Market was Competitive

Our Realtors are always up for a challenge and in 2014 when Stacy met the Guyers, they were looking to relocate to the Grand Strand permanently. Her first job was to list and sell their second home, a townhouse, located in the Fairways of Wild Wing Plantation. The Myrtle Beach real estate market had begun to turn so the neighborhood was competitive with numerous homes for sale at the same price point. Working with the Guyers to stage their home perfectly, Stacy quickly developed and implemented a strategy for the listing that included a competitive price and aggressive marketing plan. 

Effective Marketing is Key to Real Estate Success

The first step to effectively marketing any listing is to obtain professional photography so that potential home buyers are able to easily view the property and all it has to offer. Listings with CRG Companies have the support of an in-house marketing department who constantly analyzes the market to determine the most effective approach to promoting each listing. The Guyer home was listed quickly and showcased in the CRG Companies weekly e-newsletter as well as heavily marketed online via multiple outlets including the company website, blog, and social media. Listing flyers were also distributed to local Realtors and potential buyers alike.

SOLD in 30 Days!

The Guyers remained open minded and flexible throughout the listing and marketing process allowing Stacy and the CRG Companies team to work effectively and modify tactics as needed along the way. The result of this powerful combination was showcasing the Guyer home to over 10,000 potential buyers in multiple markets, securing a cash contract in under 30 days!  

For more details on listing a property with CRG Companies contact one of our Realtors!

Check back next week for Part 2 of our CRG Companies Case Study: Securing the Perfect Lot Along the South Carolina Grand Strand.

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